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Fonts

Lato is the font of choice for all online media.

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Avenir is our font for all print media.

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Headers

H1

Font Size: 36px Font Weight: 400 (Normal) Line Height: 54px Letter Spacing: 0px

Place Your Bets

H2

Font Size: 30px Font Weight: 300 (Thin) Line Height: 45px Letter Spacing: 0px

Place Your Bets

H3

Font Size: 22px Font Weight: 400 (Normal) Line Height: 33px Letter Spacing: 0px

Place Your Bets

H4

Font Size: 16px Font Weight: 700 (Bold) Line Height: 24px Letter Spacing: 1px

Place Your Bets



Body

Paragraph Text

Font Size: 16px Font Weight: 300 (Thin) Line Height: 24px Letter Spacing: .7px

BetAmerica is your best bet

Captions

Font Size: 14px Font Weight: 400 (Normal) Font Style: Italic Line Height: 21px Letter Spacing: 0px

Jockey on horse

Navigation Links

Font Size: 16px Font Weight: 400 (Normal) Line Height: 18px Letter Spacing: 0px

Explore

Footer Links

Font Size: 14px Font Weight: 400 (Normal) Line Height: 20px Letter Spacing: 0px


Buttons

Large CTA

Font Size: 30px Font Weight: 400 (Normal) Letter Spacing: 0px * All Caps

Medium CTA

Font Size: 24px Font Weight: 400 (Normal) Letter Spacing: 1px * All Caps



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Small CTA

Font Size: 20px Font Weight: 400 (Normal) Letter Spacing: 1px * All Caps

Small Button

Font Size: 14px Font Weight: 400 (Normal) Letter Spacing: 0px



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Slides

Slide Title

Font Size: 46px Font Weight: 700 (Bold) Line Height: 52px Letter Spacing: 2px * All Caps

Slide Description

Font Size: 28px Font Weight: 400 (Normal) Line Height: 34px Letter Spacing: 1px * No Punctuation

Slide CTA

Font Size: 36px Font Weight: 400 (Normal) Line Height: 50px Letter Spacing: 0px * All Caps